These Facebook Marketing Tips Can Really Make Your Business Take Off!

By Brian Hepburn


It seems like no matter where you go today, you'll hear something about Facebook. Everyone seems to have a page no matter how old or young they are. This means that it is a good idea to get into Facebook marketing. Read through this article if you would like to know a little more about this.

Use all of the options available to you on Facebook when using it to market your business. There are so many different ways that you can customize your page, the key is knowing exactly what those options are. If you need help there are many websites, including Facebook, that can give you some insight.

Create a custom tab for your Facebook page. You can use custom tabs as a welcome locale for all of your new Facebook visitors. It's a great place to promote your current offerings, products, and services. Plus, it'll give a little personality to your Facebook page which is always a plus.

Consider surfing Facebook as your company instead of yourself. When you're on your page, you have the opportunity to check out Facebook as the page itself. Do this and like pages which you think have a similar fan base, and then comment on those pages as well to get your name out to an expanded audience.

Try having a contest to increase followers on your Facebook page. People love to have the chance to win something. If you offer incentives, like additional entries into the contest for sharing, then you will not only give your current followers something of value, but also increase your visibility when they share your contest.

Ask your fans to get involved in the conversation on your Facebook page. The more engagement and interactivity you have, the more likely you'll gain more fans in the process. Let your current fans do some of the heavy lifting for you! Their conversation will generate interest from other people.

Do not create postings that are far too long. While you may have a ton of information to share, nobody will want to wade through 1,000 words to get to the point. Try to keep all of your postings as short as possible, but make sure they are well-written. You want people to be able to grasp the main idea.

Facebook allows you to have both a profile picture and a cover picture. Make sure that both of these have something to do with your business. In addition, do not make the pictures too complex or flashy. You want them to be easily identifiable to your target market. If they are not, someone could be confused about what your page is really about.

Try to engage an open forum on your page. Let conversations flow on your page. If the post is deleted or you suggest that folks stick to the topic at hand, you might end up offending people. Only intervene if the language or subject material is offensive.

Organize a contest and offer a prize to the contestant who gets the most votes. The subscribers who enter your contest will ask their friends to vote on their entry. This is a great way to get more visitors to your page and perhaps get some additional subscribers for your campaign.

Sometimes you'll need to post on Facebook pages that are not your own. Posting information on other people's Facebook pages can garner a great deal of attention. However, it needs to be the type of attention you need. Post to other Facebook pages when you have something worthwhile to say. Do not engage in spamming of any sort.

It really isn't that hard to start a Facebook marketing campaign if you use what you have learned here to get you started. While you may want results right away, you have to remember that it will take patience and time. Just start slow and learn as you go along and you should have no problem doing well.




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