Marketing trends have changed drastically over the past half-decade, and more changes are being seen every year. The most dominating marketing trend this year (2014), has been the use of intense graphics to market and advertise products both online and offline. Marketers are employing new tactics of advertising company brands and products through realistic visual effects that have never been seen before. Some of these include:
1. Dynamic Presentations and Slide-ology: Gone are the days when PowerPoint presentations where the only means of advertising. Marketers have taken this to a whole new level by combining PowerPoint and flash to generate dynamic marketing presentations. Intense graphics and less text is used to drive the message home, and this is proving to be effective especially with the wake of smartphones and other hand held devices.
In the past several years, commercial art design experts have evolved the production of infographics. At this point, even the most complex tasks can be shown in a simplified form with an infographic. This can help a marketer more easily describe what they are selling, and how it helps a potential customer receive the full benefits of that product or service.
It really pays to educate yourself about graphic marketing if you plan on using your website to gain new business. Education and knowledge is key to knowing what the latest trends. A good way to find out what the latest graphic marketing trends are is by going to the popular websites.
Make sure you take lots of notes, then use that to help you create your own graphic marketing tools. If you follow this advice, you will surely gain a relevant following of consumers in 2014! Websites that display content visually rather than in long text form are growing more popular every day. A clean interface with few words and images enriching their meaning lets customers take in a website at a glance without having to skim through walls of text to find what they're looking for.
The graphics used in marketing change over time in response to changes in society, so it's important to keep up with the kind of graphics that are getting responses today. Read on to find out common trends in marketing graphics that have been used so far in 2014.Minimalism has been a big trend in marketing graphics this year. Simple display of information with clean, solid colors and no clutter has been common especially in marketing materials for more professional firms. Drop shadows and gradients have been out of style in favor of simple straight lines dividing solid colors.
1. Dynamic Presentations and Slide-ology: Gone are the days when PowerPoint presentations where the only means of advertising. Marketers have taken this to a whole new level by combining PowerPoint and flash to generate dynamic marketing presentations. Intense graphics and less text is used to drive the message home, and this is proving to be effective especially with the wake of smartphones and other hand held devices.
In the past several years, commercial art design experts have evolved the production of infographics. At this point, even the most complex tasks can be shown in a simplified form with an infographic. This can help a marketer more easily describe what they are selling, and how it helps a potential customer receive the full benefits of that product or service.
It really pays to educate yourself about graphic marketing if you plan on using your website to gain new business. Education and knowledge is key to knowing what the latest trends. A good way to find out what the latest graphic marketing trends are is by going to the popular websites.
Make sure you take lots of notes, then use that to help you create your own graphic marketing tools. If you follow this advice, you will surely gain a relevant following of consumers in 2014! Websites that display content visually rather than in long text form are growing more popular every day. A clean interface with few words and images enriching their meaning lets customers take in a website at a glance without having to skim through walls of text to find what they're looking for.
The graphics used in marketing change over time in response to changes in society, so it's important to keep up with the kind of graphics that are getting responses today. Read on to find out common trends in marketing graphics that have been used so far in 2014.Minimalism has been a big trend in marketing graphics this year. Simple display of information with clean, solid colors and no clutter has been common especially in marketing materials for more professional firms. Drop shadows and gradients have been out of style in favor of simple straight lines dividing solid colors.
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